Trust Company of America :: Liberty Platform Video
Faction created an informational video combining animation, live demo footage and on-screen text detail to help Trust Company of America showcase their innovative management platform, Liberty.
Client: Trust Company of America
Agency: Faction Media
Lead Copywriter: Brooke Wylie
Lead Designer: Thomas Hutton
Trust Company of America: Liberty Platform
Working closely with art director Thomas Hutton, I developed a video script that would showcase the many features of the Liberty platform without getting too bogged down in operational details. The video was designed primarily for existing TCA clients to show both the addition of new features and capabilities, as well as improvements to functionality seen in earlier TCA software.